S.O.S Entrepreneurs
You may still be planning your journey into entrepreneurship or have decided to take the plunge and go after a dream or […]
Tag: startups
Shopping with Whatsapp
You already use Whatsapp to talk to friends and family, are part of many groups, share pictures, videos, links, memes, jokes… So, […]
How to Create a Brand? Step 7 – Branding
Last but not least: let’s talk about branding! There are many strategies to create the brand identity and I have posted about […]
How to Create a Brand – Step 6: Marketing & Communications
Have you ever thought about how many brands we are exposed to on a daily basis? And how many do you really […]
How to Create a Brand? Step 5 – Collection Development
Material research, theme definition, order placement, delivery dates… The collection development goes way beyond drawing beautiful sketches (by the way, an uncommon […]
How to Create a Brand? Step 4 – Production
We have already talked about the basics to start a brand, the business model and the importance of a business plan. Now, […]
How to Create a Brand? Step 2 – The Business Model
Last week we talked about the basics you need to have and know before opening a fashion brand. Now, let’s discuss […]
How to Create a Brand? Step 1 – The Basics
Today we start a series of posts about the step by step to create a fashion brand. From the business model to […]