2018-08-062018-08-06Branding Brand Mindset. What’s Yours? The brand mindset, also known as the brand language, vocabulary or codes, represents how the meaning and motivation are translated into visual, […]
2012-06-252016-09-05Archetypes Tiffany’s Blue Dreams Audrey Hepburn had breakfast looking at its windows and Charlotte (Kristin Davis), in ‘Sex and the City’, set up a situation for […]