Fast-Fashion Luxury

Posted Leave a commentPosted in Thinking Fashion

Along with the many subjective definitions of luxury – from having time to spare to craftsmanship and rarity – somehow, for the past two decades we got used to its global expansion as an industry. Traditional fashion brands were shaken up while others were resuscitated with the same goal: make consumers, especially those in the […]

Burberry: London Lifestyle

Posted 1 CommentPosted in Archetypes

Answer quickly: what is the item of clothing that best represents the English weather? The trench coat, of course! And who makes the most iconic trench in the world? Burberry, no doubt. Everyone knows the story, but it’s worth a quick summary: it all started when Thomas Burberry founded a small store in the Hampshire […]